Monday, 23 April 2012

GIVING A HELPING HAND


In 2007, The City Bin Co. became a proud partner of CD’s Helping Hands (recently re-branded as Hand in Hand), a Children’s Cancer Charity for the West. The charity was set up in 2006 and was inspired by the case of Caitlin Doherty, who was diagnosed with leukaemia at the age of four.  A few months before this Gene Browne, CEO of The City Bin Co was watching TV and heard Hector Ó hEochagain speaking about the charity. Hector spoke with passion about this charity and how offered practical help to families struck by childhood cancer. They provide services such as meal preparation, cleaning, laundry and family support while children are undergoing treatment.


The idea of The City Bin Co. supporting Hand in Hand as their charity of choice appealed to Gene. The company wanted to give one organisation their full support and expertise as this could have a more meaningful impact.  Also The City Bin Co were enthused by this idea and wanted to help with management skills, fund-raising and brand recognition. After one or two meetings Hand in Hand had a new long term partner, The City Bin Co.

The City Bin Co. has promoted the Hand in Hand brand on the side of vehicles. These waste collection trucks visit over 15,000 houses in the west of Ireland and pass through Galway City bringing awareness of the charity. Niamh Bray, Operations Manager at The City Bin Co. sits on the charity’s Board of Directors. In 2010, two staff members from The City Bin Co. wrote and released a song to raise money and create awareness for the charity. All proceeds went to the Hand in Hand and the song “That’s What You Do” reached the Top 20 in the Irish music charts.

You can visit the Hand in Hand’s webpage here: www.handinhand.ie

No comments:

Post a Comment